Standard Banner

Here you can find all the information you need when developing a standard creative.

IMPORTANT!

All tracking codes you share (impression, click, or any 1×1 pixel code) must be HTTPS compatible. The advertiser is responsible for any discrepancies caused by non-compliant codes.

Model

Creative Types

Type	Description	Limitations
Image	File Type	JPG, GIF, PNG
	Recommended Sizes	120x600 & 160x600 & 300x250 & 300x600 & 728x90
	File Size	Must not exceed 150 KB.
HTML	Recommended Sizes	120x600 & 160x600 & 300x250 & 300x600 & 728x90
	File Size	Must not exceed 150 KB.
	Notes	For Sizmek script/iframe coded standard banners, the %%CLICK_URL_UNESC%% click parameter must be added, and the target site must be selected before delivering the codes with the site’s pre-settings.

ClickTAG

For creatives to be trackable by the adserver, the Google AdManager clickTAG parameter must be implemented correctly. The easiest way is shown below.

Example of a click tag embedded in an HTML document:

<head>
<meta name="ad.size" content="width=970,height=250">
<script type="text/javascript"> 
var clickTag = "http://www.google.com"; 
</script>
</head> [Reklam öğesi kodunuzun geri kalanı buraya eklenir.]

In the ad example, the clickTAG variable should be used as the click-through URL:

<body>
<a href="javascript:window.open(window.clickTag)">
<img src="images/dclk.png" border=0> </a>
</body>

Click here for detailed technical information.

Notes

1. If the banner to be used is static, each creative must be provided separately in
sizes 120×600 // 160×600 // 300×250 // 300×600 // 728×90 px, with a
maximum of 150KB in jpg/png format.

2. For static web and AppStandard banners, the recommended sizes are 320×50 and 300×250 px in jpeg, png, or gif format with a maximum of 70KB